Cookie Policy
Last updated: July 2026
Veterinary Service Inc. and its affiliated brands (collectively, “VSI,” “we,” “us,” or “our”) use cookies and similar tracking technologies on our websites and online services. This Cookie Policy explains what these technologies are, why we use them, and how you can manage your choices.
This Cookie Policy should be read together with our Privacy Policy. If there is a conflict between this Cookie Policy and our Privacy Policy, the Privacy Policy controls for broader privacy rights and disclosures.
1. Scope
This Cookie Policy applies to websites, online pages, and digital services operated by or on behalf of VSI where this Cookie Policy is posted or linked. It does not apply to websites, applications, or services controlled by third parties, even if they are linked from our website.
2. What are cookies and similar technologies?
Cookies are small text files placed on your browser or device when you visit a website. Cookies can help a website function, remember your preferences, understand how visitors use the site, and support advertising or measurement activities.
We may also use similar technologies, such as pixels, tags, web beacons, software development kits, local storage, and other tracking technologies. In this Cookie Policy, we refer to these technologies collectively as “cookies.”
3. Who is responsible for cookies on our website?
VSI is responsible for cookies placed directly by us on our website. Some cookies may be placed by third-party service providers or advertising partners that help us operate, measure, secure, personalize, or advertise our services. Those third parties may process information according to their own privacy notices and cookie practices.
4. Types of cookies we use
We may use the following categories of cookies. The specific cookies used may vary depending on the website, page, browser, device, and your cookie choices.
| Cookie category | Purpose | Personal information | Choice |
| Strictly necessary cookies | Required for the website to function, maintain security, load pages, remember privacy choices, enable shopping cart or checkout functions, and provide requested services. | May collect device, browser, session, security, or transaction-related information needed to operate the site. | These cookies cannot generally be disabled through our cookie preference tools because the site may not work without them. You may be able to block them through your browser, but parts of the website may not function. |
| Analytics or performance cookies | Help us understand website traffic, page usage, error messages, and performance so we can improve the website and user experience. | May collect online identifiers, device information, IP address, page views, referral source, and similar usage information. In some cases, this information may be aggregated or de-identified. | You may be able to opt out through our cookie preference tools, browser settings, or applicable third-party controls. |
| Functionality cookies | Remember choices such as region, language, account preferences, saved form entries, or other settings to provide a more personalized experience. | May collect information you provide or choices you make on the website. | You may be able to disable these cookies, but certain features may not work as expected. |
| Advertising or targeting cookies | Help deliver advertising, measure advertising campaigns, limit how often ads are shown, understand ad interactions, or support cross-context behavioral advertising. | May collect online identifiers, device information, IP address, browsing activity, referral data, and inferences about interests. Depending on use, these activities may constitute a “sale” or “sharing” of personal information under California law. | Where required, you can opt out through our privacy choices, cookie preference tools, “Do Not Sell or Share My Personal Information” link, opt-out preference signals, or applicable third-party controls. |
| Third-party embedded content cookies | Support features provided by third parties, such as video players, maps, social media features, fraud prevention, analytics, chat, or other embedded tools. | Depends on the third-party feature. These providers may collect information about your device, browser, and interaction with the embedded content. | Your choices may be managed through our cookie tools where available, your browser, or the applicable third-party service. |
5. Why we use cookies
We may use cookies for the following purposes:
- To operate, secure, and maintain the website;
- To remember your settings and privacy choices;
- To enable account, shopping, cart, checkout, form, or customer service functions;
- To analyze traffic, usage, errors, and performance;
- To improve website content, products, services, and user experience;
- To measure marketing and advertising effectiveness;
- To provide or measure advertising that may be more relevant to your interests;
- To prevent fraud, protect security, and comply with legal obligations.
6. Cookies in emails and other communications
We may use pixels or similar technologies in marketing emails or newsletters to understand whether messages are opened, whether links are clicked, and how communications perform. You can unsubscribe from marketing emails by using the unsubscribe link in the email or by contacting us as described below. Transactional or service-related messages may still be sent where appropriate.
7. How long cookies stay on your device
Cookies may be either session cookies or persistent cookies.
- Session cookies are temporary and generally expire when you close your browser or end your session.
- Persistent cookies remain on your device for a set period of time or until you delete them. The exact duration depends on the cookie, your browser settings, and the settings selected by VSI or the applicable third party.
8. How to manage cookies and privacy choices
You can manage cookies and related privacy choices in several ways. Available options may depend on your location, browser, device, and the website you are visiting.
California opt-out rights
If our use of advertising, analytics, or other tracking technologies constitutes a “sale” or “sharing” of personal information under California law, California residents may have the right to opt out. Where applicable, you may exercise this right through our “Do Not Sell or Share My Personal Information” link, our cookie preference tools, or other methods described in our Privacy Policy.
Browser settings
Most browsers allow you to block, delete, or receive warnings about cookies. Because browser controls vary, review the help pages or settings for your browser. If you use more than one browser or device, you will need to manage your choices separately for each browser and device.
Third-party choices
Some third-party providers offer their own privacy or advertising choices. Your choices with those providers may apply separately from choices you make on our website.
Effect of disabling cookies
If you block or disable cookies, parts of the website may not function properly. For example, the site may not remember your preferences, certain forms or checkout functions may not work, and some content may not display correctly.
9. Changes to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our cookie practices, legal requirements, or website functionality. The “Last updated” date at the top of this policy indicates when it was last revised.
10. Contact us
If you have questions about this Cookie Policy or our privacy practices, please contact us through the contact method listed in our Privacy Policy or through the Contact Us form on our website.
